In The Doghouse

Debi Friedmann, Owner

A 1994 graduate of Elizabethtown College, Debi’s bachelor’s degree in communications coupled with a double minor in business administration and psychology laid the groundwork for her entrepreneurial pursuits. A graphic designer by trade, she honed her skills in advertising at Image Dynamics, an agency in Baltimore, Maryland. Her next move was into publishing with the Rosen Group and North American Publishing Company. In 1996, she formed her own business, Designing Wright, the predecessor to Blue Dog Printing & Design. Debi serves on the board of directors for the Greater West Chester Chamber of Commerce and is President of the Women’s Business Connection. In addition, Debi serves on the Occupational Advisory Board for the Technical College High School, Brandywine Campus.

Debi received the President’s Award for the Exton Region Chamber of Commerce in 2009, the Communications Alumni Award from Elizabethtown College in 2010 and the Small Businessperson of the Year Award from the Exton Region Chamber of Commerce in 2014.

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Bill Friedmann, Owner

Prior to starting Blue Dog, Bill spent 13 years working for Wawa Food Markets, first in Store Operations then in Store Technology Training. Bill graduated from Elizabethtown College in 1993 and earned a master’s degree from West Chester University in 2009. He completed a six year term on the board of directors of the Exton Region Chamber of Commerce, serving as Board Chair in 2010. He is also an active member of the Greater West Chester Chamber of Commerce and the Rotary Club of West Chester. Currently, Bill serves the Rotary Club of West Chester as the Vice President and holds a position on its Board of Directors. He is also the Vice President of Chester County’s Children, Inc. and serves on the Board of Directors for the West Chester University Alumni Association. In 2017, Bill serves as the Chili King for the West Chester Rotary Club’s Chili Cook-Off, held on October 8th.

In his spare time, Bill enjoys golf, baseball and cigars.

Jen Schneberger, Graphic Designer

A native Californian, Jen obtained a degree in marketing from CSU, Sacramento but worked in finance right out of college. After meeting her future husband, she moved to the east coast, and after an international move, then a return to California where she got married and had her first child, she started designing ads for a neighbor’s coupon book business that enabled her to work from home with her new baby. To further her skills, Jen earned a certificate in graphic design and worked as a marketing assistant for a small safety company. By the time she moved back to the east coast, she was doing graphic design on a freelance basis. In 2010, Jen sought freelance work from Blue Dog and instead found a job there. Flexibility, autonomy and a family atmosphere have kept her at Blue Dog ever since. Jen resides in Downingtown with her husband and two daughters.

Jennifer Giunta, Customer Service Manager

Jennifer joined the Blue Dog family in August of 2014 after an 8-year long career at Maternal Child Health Consortium (MCHC) as their Manager of Administrative Operations. As a former client of Blue Dog, Jennifer fit in right away. Before her career at MCHC, Jennifer was the Business and Marketing Coordinator for the Pennsylvania Region at Wilmington Trust. A West Chester native, Jennifer is passionate about supporting her community—one passion she shares with Blue Dog. She describes each day at Blue Dog as being different from the day before, providing her daily stories for her husband, Phil and her sons, Nicklous and Alexander.

Sue Casso Rogers, Partner

A West Chester native and graduate of Henderson High School, Sue graduated from Susquehanna University with a degree in English. After moving to Delaware County and Princeton, New Jersey, she returned to West Chester in 1991—for good. Sue took a “temporary” job—that lasted for 14 years—as a sales associate with Denney Rayburn Company. In 2000, she started a promotional products company called Custom Printing and Promotions. In 2013, Sue created a retirement plan that involved working with a community-minded company that would give her customers hands-on service. Blue Dog Printing & Design became that partner because of skills, resources and interest in personalized customer service. She loves her family, friends and serving her community. Her husband, Bob, supports her in business and community activities. In her spare time, she plays golf and travels with her husband.